The Content Coalition Episode 001: Dennis Yu Schools Us On Content Marketing

 
Dennis Yu is the amazing first guest for The Content Coalition! Dennis is the Chief Executive Officer of BlitzMetrics –  a digital marketing company which partners with schools to train young adults.
Dennis’s program has managed ad campaigns for enterprise clients like the Golden State Warriors, Nike, and Ashley Furniture. When it comes to getting content seen, him and his team are the pros. Not to mention … Dennis co-authored “Facebook Nation” – a textbook taught in over 700 colleges and universities.
He’s an internationally recognized lecturer in Facebook Marketing and has spoken over 730 times in 17 countries, spanning 5 continents. Dennis has also been featured in The Wall Street Journal, New York Times, LA Times, National Public Radio, TechCrunch, Fox News, CNN, CBS Evening News.
So tune in as Dennis gives away some of his secrets on how to properly repurpose your content in this omni-channel digital marketing space we live in, and how you can apply it to your content marketing strategy too. Get more great The Content Coalition episodes over on Repurpose House, or watch the interview on YouTube!

What You’ll Learn

  • [03:43] BlitzMetrics and its incredible background
  • [06:45] The #1 content you should repurpose on Facebook
  • [10:03] How to properly repurpose your greatest hits
  • [11:50] The only size you should make your content on Facebook, LinkedIn, & Twitter
  • [14:16] What types of content should be produced professionally or “organic feeling”
  • [23:35] 1 actionable thing you can implement for your content strategy in the next 48 hours

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