Join Tom Fox as he explores the world of podcasting and get ready to be inspired to start your own podcast.
In this episode, Tom sits down with Megan Dougherty for an in-depth discussion on leveraging podcasting as a strategic business tool through her ‘Podcasting for Business 2024’ conference
The Podcasting for Business Conference, which Megan founded, focuses on enhancing sales, brand awareness, and relationship building through podcasts. Learn about optimizing podcasts to align with business goals and hear about new voices and innovative strategies discussed at this year’s conference. Key topics include the critical role of show notes for SEO and relationship building, integrating social media marketing, and boosting discoverability via video. Megan also shares exciting developments in AI, such as creating chatbots with podcast content and the importance of efficient production processes in the era of video podcasts. Don’t miss this episode for valuable insights and a preview of what’s to come at the Podcasting for Business Conference 2024.
Key Highlights:
- Podcasting for Business 2024 Conference
- The Unique Needs of Business Podcasters
- Measuring ROI in Business Podcasting
- Integrating Social Media Marketing with Podcasting
- Exploring AI and Chatbots in Podcasting
- Conference Details
Resources:
Megan Dougherty on LinkedIn
Podcasting for Business Conference
Tom
