From Family Dream to a Lasting Legacy with Jessica Levine

How do you turn a family dream into a thriving business? On this episode of Career Can Do, Jessica Levine shares the inspiring story of Jonathan’s The Rub, a Houston-based restaurant group started by her father. As Director of Operations, Jessica reflects on how their journey began with a small catering business and grew into a beloved local restaurant chain with multiple locations.

Jessica’s passion for the restaurant industry began early, working alongside her father at just 12 years old. “I always say I grew up in the business,” she says, recalling how those early experiences shaped her career. After college, she joined her father to help grow the business, opening their first small restaurant with just seven tables. From there, Jonathan’s The Rub expanded into a Houston favorite, earning awards like the Ed Wolf Economic Development Award. But it wasn’t always smooth sailing—Jessica explains how they adapted through challenges like the pandemic while staying true to their values. “You have to embrace the chaos. It’s a rollercoaster, but that’s where growth happens.”

For Jessica, the heart of their success lies in creating a “third place” for the community—a welcoming space where guests feel at home and everything is made from scratch with care. “It’s not just about the food; it’s about the experience and the relationships we build,” she shares. Her advice for others? Follow your passion, be prepared for ups and downs, and focus on building meaningful connections.

This episode is an inspiring look at how hard work, resilience, and dedication can transform a family vision into a lasting legacy.

Resources

Jessica Levine on Jonathan’s The Rub | Jonathan’s The Rub Instagram

Mary Ann Faremouth on Web | X (Twitter)

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