Leo Bonanni is founder and CEO of Sourcemap, the social network for supply chains. Sourcemap provides supply chain mapping software for companies, that traces products, evaluates social, environmental and financial risks, and monitors improvements over time. Leo is also a board member at Bluenumber Foundation, a former faculty member at NYU and Columbia University, and a former visiting scientist at MIT Media Lab. He joins host Gwen Hassan to explore how Sourcemap is maintaining supply chain integrity and transparency with social networks.
 

 
The impetus behind Sourcemap was transparency in a world of greenwashing, Leo shares. He observed the emergence of user-generated content and the convergence of the democratization and open dissemination of ideas, and connected the two to make it easier to maintain supply chain integrity. When Sourcemap launched in 2011, there were numerous companies interested in mapping their supply chains to gain a competitive edge. 
 
Audits were the predominant technique used to manage social and environmental performance in extended supply chains. Sourcemap is expanding the power of audits by collecting data from all of the actors in a high-risk region.
 
Resources
Leo Bonanni on LinkedIn | Twitter
Sourcemap.com | Sourcemap on Twitter