Content Karate Episode 001: The Key to Brainstorming Great Content Ideas

 

 
In the very first episode of Content Karate, we interview Ben Azadi, the CEO and founder of Keto Kamp. In 2008, Ben Azadi went through a personal health transformation of shredding 80 pounds of pure fat. Ever since, Ben Azadi, FDN-P, has been on a mission to help 1 billion people live a healthier lifestyle. Ben is the author of three best-selling books, The Perfect Health Booklet, The Intermittent Fasting Cheat Sheet, and The Power of Sleep. Ben has been the go-to source for intermittent fasting and the ketogenic diet. He is known as ‘The Health Detective’ because he investigates dysfunction, and he educates, not medicates, to bring the body back to normal function. Ben is the founder of Keto Kamp; a global brand bringing awareness to ancient healing strategies such as the keto diet and fasting. Ben is the host of a top 15 podcast, The Keto Kamp Podcast; and the fast growing Keto Kamp YouTube channel with almost 100k subscribers.
Tune in as Ben shares his secrets to making content for social media, staying creative, and sharing knowledge to help people become the best version of themselves. Get more great episodes over on Repurpose House, or watch the interview on YouTube!

What You’ll Learn

  • [1:14] Ben shares what Keto Kamp does and its mission to impact as many lives as possible by educating them.
  • [2:35] Committing to your purpose includes having your creative juices constantly flowing. Ben listens to a lot of podcasts and other resources to study and expand his knowledge and inspirations.
  • [5:05] The process of creating content by maximizing Youtube and repurposing content
  • [6:10] “Something that a lot of people I see struggle with is they’re always comparing themselves or their content or their YouTube channel with somebody else’s.
  • [7:42] The key to being successful with content creation is to look at it as a business and not a hobby. With the right resources and help at hand, it’s possible to stick to your goals and block out time to commit to what you need to do.
  • [11:22] Ben shares his secrets to finding organic success on Youtube, one of the best-performing platforms for his business.
  • [14:23] Learn how Ben uses different formats for his content depending on the platform through repurposing content efficiently

Connect with Ben

Resources Mentioned

Content Karate is a marketing show where we interview amazing people who use content and repurpose it in unique ways to drive traffic, leads, and revenue to their businesses. Powered by Repurpose House, our entire goal is to highlight content strategies that work really well for different brands. Each episode covers the ins and outs of how that business seriously crushes their content game – and how you can too. Let’s get to learnin’!

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