Richard Lummis is on assignment this week so I am pleased to host Tom Pilotti. Tom is a world-renowned trainer of professional sales teams. In this episode, he explains his sales training process and how leaders can benefit from not simply an understanding of how to sell and market but how those skills are needed by successful leaders.
Some of the highlights include:

• Why is sales training so critical for business leaders?
• Why do most business leaders get sales so wrong?
• How can you sell during the era of Covid-19?
• Why is great leadership even more important now?

Resources 
To find out more about Tom Pilotti, check out his website by clicking here.