In this episode of Popcorn and Compliance, Tom Fox explores one movie each week from the classic Universal monster movies 1930s to mine it for leadership and compliance lessons this month. For this second entry in this short series, Tom and Richard Lummis join forces to explore the 1931 movie Dracula. Count Dracula is one of the four classic Universal Pictures movie monsters from the 1930s, including the Wolfman, the Mummy, and Frankenstein’s Monster. What sets him apart from these other three? In particular, what is the Dracula brand? Is it fanged teeth and a black cape? Is it the signature Bela Lugosi voice? Is it a bat? In this episode, Richard Lummis and I explore branding for business leaders and discuss the lessons a 21st-century business leader can learn from a 1930s movie character.