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The Halo Effect

Where does creativity fit into compliance? In more places than you think. Problem-solving, accountability, communication, and connection – they all take creativity. Join Tom Fox and Ronnie Feldman on Creativity and Compliance, part of the award-winning Compliance Podcast Network.

Ronnie’s company, Learnings and Entertainment, utilizes the entertainment devices that people use to consume information in their everyday, non-work lives, and apply it to important topics around compliance and ethics. It is not only about being funny. It is about changing the tone of your compliance communications and messaging to make your compliance program, policies and resources more accessible.

In this episode, Tom and Ronnie discuss the Halo Effect and its role in compliance communications.

Highlights include:

  • What is the importance of making training and comms shorter? What makes it more entertaining, stickier, and helps compliance professionals get increased airtime and exposure, with their messages carried forward.
  • The Halo Effect, which is that people are left with a positive impression.
  • The Halo Effect is not a residual benefit…it is the benefit!
  • The opposite of the Halo Effect is called the Horn Effect…which is that people are left with a negative impression. Hello Compliance!
  • Your compliance reputation doe matter.
  • In every interaction compliance professionals have with employees and leaders, think about Halo’s and not Horns!
  • Maya Angelo once said, people won’t remember what you say, but they’ll remember how you made them feel.

Resources:

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