In this episode of The Content Coalition, we interview
Spring Barnickle, Chief Marketing Officer of JJ Virgin and Associates.
JJ Virgin & Associates
is a content marketing company focused on health and nutrition. Their mission is to empower and encourage people ages 40+ who have struggled with their weight or other health issues to find life-changing solutions. They offer a variety of state-of-the-art online programs, as well as protein shakes, bars, and supplements.
Spring’s past experience
includes writing and creating marketing websites for 15 years, starting a commercial kitchen built around one of the most successful food-based Kickstarter campaigns to date, and ghostwriting multiple books and cookbooks.
Tune in as Spring
reveals how they target leads with the use of various lead magnets and offerings to make the customer invested to their brand. You’ll also learn the types of content they produce to support their marketing efforts and much more.
Get more great The Content Coalition episodes over on Repurpose House, or
watch the interview on YouTube!
