Categories
Sunday Book Review

May 24, 2020 Fusion: How Integrating Brand and Culture Powers The World’s Greatest Companies


Today, I take things in a different direction as I have a guest podcast, hosted by my good friend Sean Freidlin, Director of Product Marketing at SAI Global. In May 2020, Sean Freidlin spoke with Denise Lee Yohn, author of Fusion: How Integrating Brand and Culture Powers The World’s Greatest Companies, for the second edition of the SAI Global Compliance Book Club. Their conversation focused on 4 topics at the heart of many ethics and compliance programs today; culture, values, communication, and brand-building, exploring best-practices from the perspective of Denise’s experiences in the field, which are written about in-depth in the book, as well as how the perspectives around these topics may change because of the COVID-19 pandemic. The interview naturally led to the Code of Conduct, and the benefits of integrating brand and culture throughout every pillar of an ethics and compliance program to help an organization be more effective and successful, as well as strategies to put some of these concepts into action.
Check out and subscribe to the SAI Global Compliance Book Club here. Check out the original source here.

Categories
Innovation in Compliance

Ethics and Compliance In The Morning Show with Sean Freidlin


 
This week’s guest on the Innovation In Compliance show is Sean Freidlin, Director of Product Marketing at SAI Global. He and Tom Fox chat about the article he recently posted on LinkedIn, Rise and Shine: The Morning Show’s Wakeup Call to Corporate America.
 

 
Overlapping Themes
Sean says that the central themes in movies often overlap with the common themes in ethics and compliance programs. In particular, he noticed that Apple’s flagship program, The Morning Show, tackles almost every issue that compliance teams build training about or write about in their code of conduct. Issues such as sexual harassment, diversity and inclusion, whistleblowing and retaliation are issues that many companies deal with. Sean comments that he applauds the risk Apple took to make the show, which shows their commitment to speak up about abuse of power when they see it.
Compliance and Ethics Issues
Tom asks Sean what is the general story arc of The Morning Show. Sean summarizes the plot, which includes a sexual harassment scandal, and comments that the show explores the butterfly effect on the culture and the people working there, as well as the corporate politics that are involved in managing a scandal. Sexual harassment is one of the top two issues that ethics and compliance professionals have focused on in the last year, according to Sean. He highlights several lessons ethics and compliance professionals can garner from the show, including:

  • Some people don’t know what isn’t allowed;
  • There should be a deeper commitment to communicating company values and policies;
  • The show highlights the role personal connections and relationships play in perpetuating a culture where people don’t do the right thing.

A Dilemma
You might find it harder to do the right thing if you like your boss or your colleague, but you know they’re doing something wrong. Your relationship with that person may cloud your judgment, Sean says. A positive and ethical leader has a positive influence on employees’ behavior; but a manager or leader who disregards the rules, policies and values of the company, will negatively affect everyone else. The bottom line, Sean points out, is that relationships are an essential part of a compliant organization or a culture where people do the right thing. 
Tom quotes a line from Sean’s article, “Successful and powerful men can manage to survive and even thrive on their charm and influence, despite the unethical and immoral choices they make.” He and Sean discuss the moral and ethical dilemma of doing the wrong thing if it will help you be more successful.
The Reality of Whistleblowing
Sean says that The Morning Show does an excellent job of exploring what happens after you blow the whistle. A common mantra today is ‘If you see something, you should say something,’ However, saying something is just the beginning, Sean says. The one who blows the whistle faces more than just retaliation: the emotional impact is even weightier. That person has to live with the stress of knowing that the misconduct they reported is ultimately going to be the catalyst for so much drama, such as people losing their jobs, and the company losing money.
Resources
Rise and Shine: The Morning Show’s Wakeup Call to Corporate America 
Sean Freidlin on LinkedIn
SAIGlobal.com
sean.freidlin@saiglobal.com

Categories
FCPA Compliance Report

FCPA Compliance Report-Episode 433, Sean Freidlin on the Current State of Internal Investigations

In this episode I visit with Sean Freidlin, the Senior Product Marketing Manager, Compliance at Hanzo. We take a deep dive into the state of compliance investigation in 2019, focusing on the impact of the Evaluation of Corporate Compliance Programs on investigations. For more information, Hanzo has published the following work, “THE 2019 GUIDE TO INTERNAL INVESTIGATIONS FOR COMPLIANCE-An eBook on Planning, Protocols, Data Collection, Triage, and Remediation” on which I collaborated. (The eBook was sponsored by Hanzo.) The eBook provides the compliance professional with multiple tools, strategies and tactics for the entire lifecycle of investigations; from initial intake through remediation. I know that you will find it incredibly useful. You can download it here.