Innovation comes in many areas and compliance professionals need to not only be ready for it but embrace it. Join Tom Fox, the Voice of Compliance as he visits with top innovative minds, thinkers and creators in the award-winning Innovation in Compliance podcast. In this episode, host Tom Fox visits with Kunal Chopra, CEO of Certivo, an AI-native regulatory intelligence and compliance management platform for supply chains.
Chopra recounts his tech and supply-chain background (Amazon, Microsoft, Groupon, prior CEO roles) and explains his insight that compliance is fundamentally about market access and revenue protection, not box-checking. He describes how global regulations are increasing in scope, enforcement, fines, and deadlines, creating repeated, deadline-driven scrambles and visibility gaps for executives. Certivo aims to flip compliance from reactive to proactive by identifying applicable regulations by market and product, ingesting product data from systems like ERP/PLM, and using AI to coordinate supplier documentation, read unstructured files, extract data, and map evidence to rules while leaving deterministic compliance decisions to rules-based logic to avoid hallucinations. The platform supports scenario analysis for supply disruptions, continuous monitoring as rules change, and predictive preparation for emerging regulations, helping compliance leaders align with sales, marketing, and operations as revenue enablers.
Key Highlights
- Compliance as Market Access
- Visibility Gaps and Scrambles
- Who Owns the Risk
- How Certivo Works
- Preventing AI Hallucinations
- Scenario Planning Supply Chain
- Continuous Monitoring and Prediction
Resources
Connect with Kunal Chopra on LinkedIn
Innovation in Compliance was recently honored as the Number 4 podcast in Risk Management by 1,000,000 Podcasts